The Firm Voice: “RFP Gold: Seven Ways to Win New Business in a Tight Economy, Despite Low Quality RFPs.”

On October 8, Eastwick’s Executive Vice President, Linda Clarke, was quoted in The Firm Voice about how to win new business in an economic downturn.  She brings perspectives from the agency and corporate sides of PR and advises to watch out for red flags such as questions that do not relate back to the company’s business goals.

Read the full article here.