Client Coverage
November 5th, 2008

Internet Retailer: The Parent Company boosts e-mail results on the StrongMail platform

On November 5, Internet Retailer covered Parent Company, and the delivery boost of e-mails of approximately 70% to 90% on StrongMail Systems’ e-mail marketing platform.

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Published by: Eastwick Client Coverage on November 5th, 2008 | Filed under Strongmail | Comment now »



November 5th, 2008

Tablet PC 2: Notebook Innovation On Display LifeBook U820 Mini Notebook Offers Integrated Garmin GPS, LifeBook N7010

On November 5, editors from Tablet PC 2 reviewed the Fujitsu LifeBook U820 giving glowing reviews to the product: “The primary screen is an impressive large, 16-inch wide-aspect Crystal View Display which delivers brighter images and richer colors, while a second 4-inch Touch Zone touch screen enhances productivity by keeping information, such as photo slide show, CD/DVD controls, or application shortcuts visible at all times for seamless multitasking.”

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Published by: Eastwick Client Coverage on November 5th, 2008 | Filed under Fujitsu Computer Systems | Comment now »



November 3rd, 2008

ClickZ: Using E-mail to Drive Renewals

On November 3 Jeanne Jennings of ClickZ wrote, E-mail renewals are a form of transactional message; they relate to a previously agreed on business deal.  As a result, they benefit from the halo effect we see around transactional messages.  A 2007 survey done by MarketingSherpa, StrongMail, and Survey Sampling International found that 75 percent of respondents said they “very often/always” or “frequently” read transactional e-mail messages.

Read full article here.



Published by: Eastwick Client Coverage on November 3rd, 2008 | Filed under Eastwick Communications | Comment now »