Updated News
July 29th, 2009

Bred Tough: The Best-of-Breed, 2009

myDIALS News: The first faint scents of a recovery are in the air, and niche software vendors are straining at the leash.

This has been a super-tough year for tech investments of all kinds. The big IT analyst firms kicked off 2009 with dismal forecasts for the IT market and have been revising them downward ever since. The numbers turned negative even for the software segment, historically the most resilient. Gartner’s June forecast for worldwide IT spending has software spend contracting by 1.6 percent for 2009; Forrester’s global IT outlook (also published in June) is even bleaker, predicting a whopping 8.2 percent decline in software spend for the year.

By John Cummings

 

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Published by: Tina Salcedo on July 29th, 2009 | Filed under Eastwick Communications, MyDials | Comment now »




July 29th, 2009

Network Attached Storage units let PCs share data

They look like hard drives, but they act unlike any hard drives you’ve ever seen.

In the industry, they’re referred to as Network Attached Storage (NAS) units. But I’d call them Digital Media Control Centers.

They’re hard drives that plug into your network router to push music, video and photos to the computers in your home or office. They also can back up your data, stream music from your iTunes program and make the data available remotely.

These drives cost twice as much as those that can’t be shared across the network. But you get a lot of value from their ability to back up, store and share your ever-growing collection of photos, music and video files.

We looked at drives from Western Digital (WDC), Iomega and Seagate (STX) that appeal to different audiences: premium, budget and small business.

 By Jefferson Graham

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Published by: Tina Salcedo on July 29th, 2009 | Filed under Eastwick Communications, Seagate Technology | Comment now »




July 29th, 2009

Fujitsu America Featured in GigaOm: “Fujitsu Wants to Get Intimate With Corporate America”

Fujitsu News: Unbeknown to many, Fujitsu actually has an impressive portfolios of servers, storage and management software. It could achieve the success it wants if its skill in services matches up.

Derrick Harris

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Published by: staff on July 29th, 2009 | Filed under Eastwick Communications, Fujitsu America | Comment now »




July 28th, 2009

Vyatta featured in Network World: Vyatta discounts on Cisco margin

Vyatta, the open source David to Goliath Cisco, is once again offering discounts based on Cisco’s profit margin. If Cisco reports it usual 64% to 68% profit margin, Vyatta will discount its service and support subscriptions by 36% to 32%.

Not bad, considering Vyatta already claims its networking appliances offer a 75% savings over a Cisco 7200 router. This is a second go around on the profit margin discount, as Vyatta offered the same incentive in May, just after Cisco reported Q3 results.

Cisco reports Q4 next week. The lower the margin, the better the deal from Vyatta.

Read the full article here.



Published by: admin on July 28th, 2009 | Filed under Eastwick Communications, Vyatta | Comment now »




July 28th, 2009

Acresso featured in SearchSAP: Cutting SAP maintenance costs on unused software requires hard bargaining


This is something Acresso’s licensing monitoring software can help with. It’s embedded in the SAP software and gives Basis administrators a way to monitor license usage across dashboards and reports, according to Jeff Greenwald, Acresso’s senior director of product management.

Acresso can track SAP system users to determine whether there are duplicate users, whether they’re using their license to the full extent, or whether they’re using it at all.

By Courtney Bjorlin

Read full article here.



Published by: admin on July 28th, 2009 | Filed under Acresso Software, Eastwick Communications | Comment now »




July 28th, 2009

Fujitsu America featured in New York Times: Fujitsu Wants to Get Intimate With Corporate America

Fujitsu America has decided to go after businesses making $500 million to $5 billion per year with what it describes as a hands on, well-coddled approach to services. Mr. Ali argues that Fujitsu America, as a company with about $2 billion in revenue per year, can identify better with the needs of mid-cap customers than giants like I.B.M. and Hewlett-Packard. And so, Fujitsu will sit down with customers, have a chat about areas that it can help and set to work with quasi-customized services plans.

 

By Ashlee Vance

 

 

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Published by: Tina Salcedo on July 28th, 2009 | Filed under Eastwick Communications, Fujitsu America | Comment now »




July 27th, 2009

ShoreTel in Fierce VoIP: ShoreTel passes 10,000 enterprise customers

ShoreTel, a unified communications provider focused on the SMB market, announced Monday it now has more than 10,000 enterprise customers, according to a company release. The company said it has deployed more than 60,000 switches and around 900,000 VoIP phones, in addition to selling more than 1 million end-user licenses.

Read the full article here.


Published by: admin on July 27th, 2009 | Filed under Eastwick Communications, ShoreTel | Comment now »




July 27th, 2009

Fujitsu America featured in BusinessWeek: “A Major New Player in US IT Services?�

Fujitsu News: The middle of the worst economic downturn in 60 years may seem like a strange time to launch a major new business, but don’t tell that to Fujitsu, the Japanese technology giant. The company recently wrapped most of its North American businesses into a new organization, Fujitsu America, and made building a big IT services business its top priority. 

By: Steve Hamm  

 Read full article here.



Published by: staff on July 27th, 2009 | Filed under Eastwick Communications, Fujitsu America | Comment now »




July 24th, 2009

Chordiant featured in TMCnet’s Outbound Call Center: “CRM Market Tightly ROI Focused, Modular Solutions, Fewer, Not More, Suppliers: Chordiant�

Chordiant has long been one of the steadiest, most solid participants in the CRM marketplace, developing and evolving its enterprise-focused solutions while many of its competitors have merged, acquired other companies or be acquired, and spun off.

By Brendan Read

 

 

 

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Published by: Tina Salcedo on July 24th, 2009 | Filed under Chordiant, Eastwick Communications | Comment now »




July 17th, 2009

ShoreTel in the San Jose Mercury News: AT&T Park leading the way in digitally enhanced baseball

The effort has extended to behind-the-scenes technology. This year the Giants installed a Voice over Internet Protocol system from Santa Clara-based ShoreTel, which is saving the team about $1,000 a day. “It’s about enough to pay (the minimum salary) of a player for a year,” Schlough said.

The system allows the team to more closely monitor the behavior of its most important fans — season-ticket holders. When they call the ticket office, their profile pops up on a screen. “We know if they went to the game. We know if their ticket was used,” he said.

By John Boudreau

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Published by: admin on July 17th, 2009 | Filed under Eastwick Communications, ShoreTel | Comment now »




July 16th, 2009

StrongMail Systems featured in BigFatMarketingBlog: “Teaching E-mail Some Social Skills�

StrongMail News: That’s what’s most interesting about the announcement last week that e-mail provider StrongMail has teamed up with—and in fact has acquired—social marketing agency PopularMedia. The venture will result in a number of new tools e-mail marketers can use to get social with their messages, including Social Share, which leverages PopularMedia’s Social Notes feature to allow sharing e-mail content to Facebook, MySpace, Bebo or other networks.


By Brian Quinton


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Published by: staff on July 16th, 2009 | Filed under Eastwick Communications, Strongmail | Comment now »




July 16th, 2009

StrongMail Systems featured in Internet Retailer: “E-mail marketer StrongMail acquires social marketer PopularMedia�

StrongMail News: StrongMail Systems Inc., a provider of e-mail services, has acquired PopularMedia, a provider of social media marketing solutions. PopularMedia’s Influencer Ads platform allows marketers to create online experiences that invite consumers to share content, products and offers with others. PopularMedia has developed a “viral optimization engine� that analyzes campaigns for viral impact.

Read full article here



Published by: staff on July 16th, 2009 | Filed under Eastwick Communications, Strongmail | Comment now »




July 16th, 2009

StrongMail featured in SF Gate: “Venture capital watch�

StrongMail News: StrongMail Systems Inc. of Redwood City has acquired Popular Media of San Francisco for undisclosed terms. Both firms are venture backed and share common investors, but the executives say the combination was not financially driven; instead, it was a strategic move to combine Popular Media’s social media advertising offerings with StrongMail’s e-mail infrastructure technology.

By Tom Abate

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Published by: staff on July 16th, 2009 | Filed under Eastwick Communications, Strongmail | Comment now »




July 16th, 2009

StrongMail featured in DirectMag: “StrongMail Acquires Social Media Firm PopularMedia�

StrongMail News: StrongMail Systems, Inc. has acquired PopularMedia, a provider of social media marketing solutions. Terms of the transaction were not disclosed.

PopularMedia helps marketers leverage the viral nature of email and social networks in a way that is both trackable and measureable. The acquisition will allow StrongMail to provide integrated e-mail and social network campaigns.

Read full article here



Published by: staff on July 16th, 2009 | Filed under Eastwick Communications, Strongmail | Comment now »




July 16th, 2009

StrongMail featured in DMnews:”StrongMail acquires PopularMedia to offer social networking services”

StrongMail News: E-mail marketing services firm StrongMail Systems has acquired PopularMedia, a social media marketing company, for an undisclosed figure.

Under the terms of the agreement, PopularMedia will come under the StrongMail brand and its social media tools will become part of the StrongMail suite of digital marketing offerings. PopularMedia’s social media marketing platform will serve as the foundation for the “Social Programs” component of StrongMail’s social media framework, announced earlier this month.

By Dianna Dilworth

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Published by: staff on July 16th, 2009 | Filed under Eastwick Communications, Strongmail | Comment now »




July 16th, 2009

StrongMail featured in Dow Jones: “StrongMail Buys PopularMedia; Both Backed by Sequoia Capital”

StrongMail News: To beef up its social media offerings, enterprise email marketing company StrongMail Systems Inc. has acquired social media marketing firm PopularMedia.



Published by: staff on July 16th, 2009 | Filed under Eastwick Communications, Strongmail | Comment now »




July 16th, 2009

StongMail Systems featured in the San Jose Business Journal: “StrongMail acquires PopularMedia”

StrongMail News: StrongMail Systems Inc. said Tuesday it acquired social media marketing company PopularMedia Inc.

Redwood City-based StrongMail did not disclose financial terms of the deal.

San Francisco-based based PopularMedia was founded in 2003 and is privately held.

Read full article here



Published by: staff on July 16th, 2009 | Filed under Eastwick Communications, Strongmail | Comment now »




July 16th, 2009

StrongMail Systems featured in Washington Post: “Online Marketers Join Up: StrongMail Buys PopularMedia”

StrongMail News: E-mail marketing firm StrongMail Systems said Tuesday it had purchased social media marketing firm PopularMedia. Financial details were not disclosed, although both companies share Sequoia Capital and DAG Ventures as investors.

 

By Joseph Tartakoff

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Published by: staff on July 16th, 2009 | Filed under Eastwick Communications, Strongmail | Comment now »




July 16th, 2009

StrongMail Systems featured in Mediapost.com: “Email Eats Social Media”

StrongMail News: StrongMail Systems reported late Tuesday that it acquired social media marketing company PopularMedia. Terms of the transaction were not disclosed. The deal gives StrongMail customers a method to publish and track content on social media sites Facebook and MySpace, among others. Marketers will have an option to send messages directly into the email boxes of Facebook fans, as well as track the interaction with messages. Email marketers can build the list. The technology gives specific data about who shared what content and clicked on the links.

By Laurie Sullivan

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Published by: staff on July 16th, 2009 | Filed under Eastwick Communications, Strongmail | Comment now »




July 16th, 2009

StrongMail Systems featured in Adotas: “StrongMail doubling down on social media, buys PopularMedia”

StrongMail News: StrongMail has announced that it acquired PopularMedia, a social media marketing company.The terms of the transaction were not disclosed. The acquisition coincides with the closing of StrongMail’s sixth consecutive quarter of revenue growth, further strengthening its momentum in the marketplace as a provider of integrated marketing solutions for email and social media.

By Ed Barrera

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Published by: staff on July 16th, 2009 | Filed under Eastwick Communications, Strongmail | Comment now »