Eastwick Communications Client Coverage

CNET: IBM to buy Transitive

admin — Tue, 18 Nov 2008 22:30:42 +0000

Full article can be viewed here.

Internet Retailer: The Parent Company boosts e-mail results on the StrongMail platform

Eastwick Client Coverage — Wed, 05 Nov 2008 23:10:34 +0000

On November 5, Internet Retailer covered Parent Company, and the delivery boost of e-mails of approximately 70% to 90% on StrongMail Systems’ e-mail marketing platform.

Read full article here.

Tablet PC 2: Notebook Innovation On Display LifeBook U820 Mini Notebook Offers Integrated Garmin GPS, LifeBook N7010

Eastwick Client Coverage — Wed, 05 Nov 2008 22:09:49 +0000

On November 5, editors from Tablet PC 2 reviewed the Fujitsu LifeBook U820 giving glowing reviews to the product: “The primary screen is an impressive large, 16-inch wide-aspect Crystal View Display which delivers brighter images and richer colors, while a second 4-inch Touch Zone touch screen enhances productivity by keeping information, such as photo slide show, CD/DVD controls, or application shortcuts visible at all times for seamless multitasking.”

Read full article here.

ClickZ: Using E-mail to Drive Renewals

Eastwick Client Coverage — Mon, 03 Nov 2008 23:48:01 +0000

On November 3 Jeanne Jennings of ClickZ wrote, E-mail renewals are a form of transactional message; they relate to a previously agreed on business deal. As a result, they benefit from the halo effect we see around transactional messages. A 2007 survey done by MarketingSherpa, StrongMail, and Survey Sampling International found that 75 percent of respondents said they “very often/always” or “frequently” read transactional e-mail messages.

Read full article here.

iMedia Connection: The power struggle over transactional emails

Eastwick Client Coverage — Mon, 27 Oct 2008 15:57:40 +0000

On October 27 Spencer Kollas director of delivery services at StrongMail wrote in iMedia Connection, if your IT department is in charge of your company’s transactional emails, you could be leaving millions of dollars on the table. Here’s how — and why — to take control.

Read full story here.

CRM.com: The Maturing of MDM

Eastwick Client Coverage — Mon, 20 Oct 2008 23:40:15 +0000

On October 20 Lauren McKay of CRM.com wrote Kim Fahey of RR Donnelly, “outlined the key challenges RR Donnelly encountered during its implementation of Purisma’s MDM solution, as well as the strategic lessons the company learned along the way…”

Read full article here.

Tags: Purisma,, DMD,, RR, Donnelly,, CRM.com,, Lauren, McKay

The Register: Liquid Computing drops IQ for Ethernet

Eastwick Client Coverage — Mon, 20 Oct 2008 22:52:54 +0000

On October16, The Register’s Timothy Prickett Morgan wrote about Liquid Computing’s announcement of its LiquidIQ 2.0 products.

Read the full article here.

CNET News: Pentaho accelerates its business, upgrades its board and executive team

Eastwick Client Coverage — Wed, 15 Oct 2008 17:43:31 +0000

On October 15 Matt Asay of CNET News wrote that Pentaho “just announced a string of big-name customer wins, including Delta Dental, Mozilla, and a $1 million deal with a ‘major European retailer.’”

Read full article here.

Computer Shopper: Fujitsu Adds Flair with Updated LifeBook A6220 Laptop

Eastwick Client Coverage — Tue, 14 Oct 2008 18:52:47 +0000

On October 14 Jamie Bsales blogged in Computer Shopper that, we’ve always felt Fujitsu was the “sleeper” among laptop makers, turning out top-notch but under-the-radar products while HP and Toshiba went all glossy and slick.

Read full article here.

Laptop: Fujitsu Unveils Swappable Lids, Centrino 2 Refreshes

Eastwick Client Coverage — Tue, 14 Oct 2008 18:37:33 +0000

On October 14 Dana Wollman of Laptop Magazine wrote, Fujitsu announced a couple of changes to its notebook lineup. Starting with style, the LifeBook A6220 (starting at $1,299) is available with interchangeable lids, a feature Fujitsu pioneered with the LifeBook A1110.

Read the full article here.