Client News
April 8th, 2010

StrongMail Enables HauteLook to Deliver Millions of Email Messages to Its Members in a Matter of Minutes

Exclusive online fashion and lifestyle retailer switches to StrongMail to provide simultaneous delivery of time-sensitive offers to over two million members

Redwood City, Calif., April 6, 2010 – StrongMail, a leading provider of online marketing solutions for email and social media, today announced that HauteLook, the exclusive online private sale site, has switched to StrongMail to meet its email deliverability requirements of two million messages in under five minutes. In addition to supporting a critical component of HauteLook’s success by enabling near-simultaneous delivery of its limited-time email offers, StrongMail is reducing HauteLook’s email costs while providing a higher level of personalization and driving incremental top-line revenue. HauteLook is also leveraging StrongMail’s social media solutions to deploy viral customer referral and rewards programs.

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Published by: staff on April 8th, 2010 | Filed under Eastwick Communications, Strongmail | Comment now »



March 10th, 2010

StrongMail Unveils Social Media Services to Help Marketers Acquire New Customers and Drive Revenue

Redwood City, Calif., March 10, 2010 – StrongMail, a leading provider of online marketing solutions for email and social media, today announced a comprehensive suite of social media services that complement the Social Studio social media marketing solution introduced today in a separate announcement. These new strategic services are designed to help marketers better monetize their social media efforts with effective strategies for driving new customer acquisition, customer loyalty and revenue.

 

Read full release here.



Published by: staff on March 10th, 2010 | Filed under Eastwick Communications, Strongmail | Comment now »



March 10th, 2010

StrongMail Takes a Measurable Approach to Social Media Marketing with Industry’s Most Comprehensive Solution

Redwood City, Calif., March 10, 2010 – StrongMail, a leading provider of online marketing solutions for email and social media, today announced the launch of Social Studio™, a centralized campaign management application that is now being made available to professional social media marketers. Available for a limited time as a 60-day free trial, StrongMail Social Studio is a first of its kind suite of products that enables marketers to engage their brand influencers in social channels with detailed performance measurement and analytics. StrongMail also announced today the availability of new social media strategic services in a separate announcement.

 

Read full release here.



Published by: staff on March 10th, 2010 | Filed under Eastwick Communications, Strongmail | Comment now »



September 28th, 2009

FootSmart to Drive $750K with StrongMail’s Transactional Email Solution

Redwood City, Calif., September 24, 2009 – StrongMail Systems, Inc., leading provider of commercial-grade solutions for marketing and transactional email, today announced that FootSmart, the largest U.S. direct retailer of comfort footwear and lower-body health products, expects to generate an additional $750,000 in revenue in 2009 by leveraging StrongMail to insert relevant cross and up-sell offers into its transactional email.

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Published by: staff on September 28th, 2009 | Filed under Eastwick Communications, Strongmail | Comment now »



September 28th, 2009

Mint.com Gains Thousands of New Users with StrongMail Influencer

Redwood City, Calif., September 15, 2009 – StrongMail Systems, Inc., the leading provider of commercial-grade solutions for email and social media marketing, today announced that Mint.com (www.mint.com), America’s #1 online personal finance service, has significantly grown its user base with StrongMail® Influencer™. Powered by the industry’s only viral marketing engine for social media, StrongMail Influencer injects rich social networking functionality into any email communication.

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Published by: staff on September 28th, 2009 | Filed under Eastwick Communications, Strongmail | Comment now »



July 27th, 2009

Majority of Businesses to Increase or Maintain Marketing Budgets in Second Half Of 2009

–Follow-up survey of nearly 1,000 business executives finds that email remains top choice for increased investments over more traditional channels –

Redwood City, Calif., July 20, 2009 – Marketers are surprisingly optimistic about the economy for the second half of the year, according to the June “2009 Marketing Trends Survey” released today by StrongMail Systems, Inc., the leading provider of commercial-grade solutions for marketing and transactional email. Even in the midst of the current recession, 42 percent of nearly 1,000 global business leaders polled plan to increase marketing budgets in 2009, and an additional 43 percent plan to maintain current levels.

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Published by: staff on July 27th, 2009 | Filed under Eastwick Communications, Strongmail | Comment now »



July 2nd, 2009

New StrongMail Survey Shows Social Media is Emerging as a Direct Marketing Channel

Email Marketing and Social Media are top two areas of increased investment for marketers in second half of 2009

Redwood City, Calif., June 15, 2009 – StrongMail Systems, Inc., the leading provider of commercial-grade solutions for marketing and transactional email, today announced new survey data that points to the emergence of social media as a direct marketing channel and significant planned investment in email marketing and social media programs in the second half of 2009. StrongMail also announced a new framework to help direct marketers effectively leverage the two channels beyond the common “sharing� tools offered by other providers. The results and recommendations outlined in this announcement are based on data from more than 500 marketers who responded to an online survey from May 21 to June 1, 2009.

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Published by: staff on July 2nd, 2009 | Filed under Eastwick Communications, Strongmail | Comment now »



July 2nd, 2009

StrongMail Expands Strategic Services Practice to Help Email Marketers Drive More Value from Their Programs

Newly appointed industry veterans Ryan Deutsch and Kara Trivunovic to serve StrongMail customers with best-in-class email marketing expertise

Redwood City, Calif., May 26, 2009 – StrongMail Systems, Inc., the leading provider of commercial-grade solutions for marketing and transactional email, today announced two key appointments to StrongMail’s Strategic Services practice that position the division for continued innovation and growth. StrongMail’s resident email thought leader Ryan Deutsch has been promoted to vice president of Strategic Services and will lead the division, while Kara Trivunovic, a respected industry veteran and founder of The Email Advisor, has been hired as senior director of Strategic Services.

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Published by: staff on July 2nd, 2009 | Filed under Eastwick Communications, Strongmail | Comment now »



July 2nd, 2009

StrongMail Brings On-Premise Email Marketing to the “Cloud”

New cloud version of StrongMail Message Studio 5.0 combines the benefits of installed software and SaaS in one versatile solution offering superior economy, reliability and ease of ownership.

Redwood City, Calif., April 22, 2009 – StrongMail Systems, Inc., the leading provider of commercial-grade solutions for marketing and transactional email, today announced new “cloud-ready” versions of StrongMail Message Studio 5.0, which was officially launched today in a separate announcement.

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Published by: staff on July 2nd, 2009 | Filed under Eastwick Communications, Strongmail | Comment now »



October 13th, 2008

Retailers Can Generate $2.9 Million in Additional Revenue With Transactional Email According to New Analyst Research

Marketers Using a Dedicated Commercial On-Premise System Generate More Revenue Than Other Deployment Options

REDWOOD CITY, CA–(Marketwire - October 13, 2008) - StrongMail Systems, Inc., the leading provider of on-premise solutions for marketing and transactional email, today announced that adding promotional messages to transactional email can generate $2.9 million annually in additional revenue, according to “The Transactional Messaging Imperative,” a new Jupiter Research study commissioned by StrongMail Systems.

Read the full press release.



Published by: Agency Staff on October 13th, 2008 | Filed under Strongmail | Comment now »